Tips To Engage Your Potential Clients On Facebook – Part 03
Just a quick review. We have discussed in Part 01 the importance of being personal and asking questions in order to connect with your fans. In Part 02, I have shared the effects of employing visuals and proactive responding.
Today I’ll share additional tips.
Posting at the right time! I know how eager you are in sharing your thoughts, questions, images and the like. Question is, are they hearing us when we’re shouting? Think about someone who sells a balut in the morning. Selling something which is not known at the time of its peak won’t generate income at all (taho back then are sold in the morning but due to changes like the emergence of the BPO industry it’s now sold in the evening too). Same goes when posting in facebook. Ask yourself what is the most probable time your fans or potential clients are browsing the net and hit that time. So you can attain optimized results.
Technically most fans are browsing in the evening. But then again the question lies what is your target market? If your market is in U.S.A then you have to post here in the Philippines the other way around. Another consideration is if you’re a B2B market where companies may see more engagement during business hours. You may also take note of posting during launch time or closing time. In this way someone hears us when we’re shouting.
Do some research my friend and learn when your audience is online. Asses when are they active both the hours of the day and days of the week and you’ll see more engagement.
Diversify your posts. By now you should have been practicing asking questions or polls and sharing images as well as other tips I shared previously. Imagine if you’re the fan and you’re going to see same topic over and over again. What would you feel and most likely what would you do? I’d run away!
Good for you if a fan will advice you but I doubt it.
On my end, as noted from the above image, I’m including my table tennis experience so that they would know my hobby/hobbies and that their actually dealing with an individual. Sometimes I’m sharing my articles about life or Christmas.